Speaker Profile

Shelley Pisarra

Executive Vice President of Global Insights & Innovation, TeamWass
ABOUT

As EVP of Global Insights & Innovation, Shelley shapes and architects the future of how TeamWass delivers unmatched value to partners across sports, media, and entertainment through actionable insights, data, and technology. Prior to TeamWass, Shelley spent 20+ years leading teams and honing her skills in the brand world, working for iconic global brand builders PepsiCo, Nestle, Novartis, and Unilever.

Shelley Pisarra

Speaker's Events

SSAC
2022 Conference
True ROI IS within Reach by Wasserman in partnership with FANAI
Shelley Pisarra will share learnings from Wasserman’s portfolio strategy to demonstrate how truly understanding performance attribution can help create more meaningful and effective partnerships.
SSAC
2020 Conference
Built To Last: The Importance of Inclusion & Diversity in Sports Organizations Presented By Wasserman
Countless studies have shown that diverse teams outperform homogeneous counterparts. Yet in an environment where everyone is looking for a competitive edge, why is the sports industry so far behind?
SSAC
2020 Conference
Save the Data: The Future of Data & Technology
Technology has transformed how sports organizations engage with their fans and collect information.
SSAC
2021 Conference
Big Data Energy: How Marketing Technology and Analytics are Changing Sports
The panel brings together marketing & business innovators from the NBA, NBC, Wasserman, and Endeavor to discuss how they leverage big data to make decisions, continue to change their traditional marketing strategies, and what lessons they can take from this past year.
Shelley Pisarra

Videos

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