Speaker Profile

Alison Levin is the President of Advertising & Partnerships at NBCUniversal. Reporting into Mark Marshall, Levin is responsible for shaping and executing the division’s audience focused sales strategy and has oversight of all advertising sales initiatives for NBCUniversal across national, local, global, SMB Growth, Peacock, sports and Olympic and Paralympic Sales. 

Before joining NBCUniversal, Levin served as Vice President of Global Ad Revenue and Marketing Solutions at Roku where she led the new product and go-to-market strategy for the company’s advertising business, including the TV streaming division. As the first ad sales hire for the company, Levin shaped Roku’s early value proposition with advertisers and built out the ad sales and support teams both in the U.S. and internationally, including marketing, research, analytics, publishing partnerships, strategy and more. Prior to Roku, she was a sales executive with YuMe, managing key accounts for its ad tech business, and has held sales positions with IAC and BusinessWeek.  

Levin has received industry-wide recognition and was named to the 2019 Ad Age 40 Under 40 List, the 2019 NYC Television Week’s 40 Under 40 List, the 2020 Cynopsis Top Women in Media List, the 2021 Multichannel News Wonder Women Honoree List, the 2023 Campaign US Inspiring Women Honoree List, the 2025 AAF Advertising Hall of Achievement, the 2025 Digiday Streaming and Video TV Awards as the Most Innovative Video Sales Executive, and the 2025 Cablefax 100 List. She holds a B.A. from Boston University. 

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