Executive Vice President and Managing Director at Wasserman Ventures
Darren Ross was named Managing Director and Executive Vice President, Wasserman Ventures in April 2023. In his role, Darren uses Wasserman’s experience, connections and team to help build and accelerate interesting companies and approaches to market that complement the business across sports and entertainment.
Prior to his current role, Darren served as Chief Executive Officer for Wasserman Next Gen, a department within Wasserman’s brands and properties division that connects next generation consumers to the brands they love. Originally acquired by Wasserman as Riddle & Bloom in April 2021, the group was formally rebranded under the Wasserman umbrella in Feb. 2023. He also previously served as Chief Executive Officer of Teall Acquisitions.
Prior to joining Wasserman, Darren served as Executive Vice President for production and creative agency Cramer, working with brands including Staples, Keurig, Avery Dennison, New England Coffee, EMC and Siemens. During his tenure, he helped grow the group to become one of the largest digital marketing and event solutions companies in the country. Darren remains on the board of the private, family-owned company. Prior to Cramer, Darren was Partner and Chief Operating Officer at InterMedia Interactive Solutions, where he worked with clients such as Callaway, Pfizer, Pharmacia, Aventis, Coke of Philadelphia and Shiseido Cosmetics. Before that, he headed global ecommerce and interactive marketing for PUMA.
Darren also serves on several non-profit boards, including the Ad Club of Boston, Teall Properties Group and the David Ortiz Children’s Fund, who provides essential support for children in the Dominican Republic and New England who cannot afford the critical cardiac services they need. A graduate of the University of Pennsylvania and Milton Academy, he lives in Manchester by the Sea, MA (yes, like the movie), is married to a lovely woman and has two great kids. He still can’t believe it.
Professor, Columbia Graduate School of Journalism | Founder, Good People LLC