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The Career Panel provides a lively discussion on the skills vital in today’s sports industry and what analytical and business leaders are looking for in talent.
The Career Panel provides a lively discussion on the skills vital in today’s sports industry and what analytical and business leaders are looking for in talent. Those interested in transitioning into or moving up in the sports industry will hear unique stories of breaking into, navigating, and succeeding in the sector from accomplished individuals with diverse backgrounds.
As sports business organizations prepare for the future of sports business, analytics has become an organizational imperative. To design for that future, organizations must develop a balance between their people, processes and foundational technology – finding technology partners that allow them to drive deeper insights & results. As we look to emerge from the pandemic, the amount of data will only proliferate further – as mobile ordering and contactless transactions become further embedded in the fan experience, providing new challenges for organizations looking to stay ahead of the curve.
When COVID-19 brought live sports to a halt in early 2020, NASCAR and iRacing adjusted in real time to fill the void with the eNASCAR iRacing Pro Invitational Series. In this session, NASCAR Chief Digital Officer Tim Clark will go behind the scenes to share how televised virtual races featuring the sport’s biggest stars kept fans engaged, drove value for sponsors and introduced NASCAR to new audiences.
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