Win the (Game) Day presented by Zebra

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About This Event

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11:00 pm

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more great events from SSAC21

The Data Dangle: Hockey Analytics

This panel will dive into the world of hockey analytics, examining how teams are using the abundance of new information to help inform player personnel decisions, in-game coaching strategy, and scouting, amongst other things.

Day 1

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eNASCAR: The Virtual Fast Track to Fan Engagement

When COVID-19 brought live sports to a halt in early 2020, NASCAR and iRacing adjusted in real time to fill the void with the eNASCAR iRacing Pro Invitational Series. In this session, NASCAR Chief Digital Officer Tim Clark will go behind the scenes to share how televised virtual races featuring the sport’s biggest stars kept fans engaged, drove value for sponsors and introduced NASCAR to new audiences.

Day 2

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Quantify This: Valuing Sports Sponsorships Presented by Bose

The leading executives from the NFL, Wasserman, Bose, and Ticketmaster will discuss the increasing role of analytics, ROI, and sponsors who became partners in surviving the pandemic together.

Day 1

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