Science Meets Storytelling: Building a Glass-to-Glass AI Analytics Platform for Live Sports Presented by Amazon Prime Video

Prime Video leverages Amazon's unique glass-to-glass advantage, owning the entire pipeline from broadcast cameras to Prime Video apps and devices, to revolutionize sports analytics. By combining real-time AI/ML models with creative storytelling, Prime Video transforms millions of data points into broadcast-ready insights like Defensive Alerts, Coverage ID, and intelligent strategy recommendations. This talk reveals how collaboration between applied scientists, producers, and on-air talent, powered by AWS infrastructure, creates innovations that bring fans closer to the game than ever before.