The first two times you hit a ball in a rally matter more to winning a point in tennis than all the shots that follow. Traditional tennis statistics focus on simple metrics such as first serve percentages and unforced errors. We identify how the point starts and ends but fail to acknowledge how many shots were struck. The most important metric in tennis has been hiding in plain sight for generations.
This panel will examine lessons learned around player training/safety and what the future of the sports world will look like in the new normal for organizations and fans alike.
This panel brings together experts who have tapped into the Gen-Z psyche on a myriad of platforms to grow engagement through social media.
Bringing together the leading figures in sports analytics, business, and technology.