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The first two times you hit a ball in a rally matter more to winning a point in tennis than all the shots that follow. Traditional tennis statistics focus on simple metrics such as first serve percentages and unforced errors. We identify how the point starts and ends but fail to acknowledge how many shots were struck. The most important metric in tennis has been hiding in plain sight for generations.
This discussion will be rooted in how ESPN can create new high-quality analyses to enhance fan experience powered by low latency player tracking tech. Tune in to hear our executive panel discuss how they plan to innovate the presentation of live sports leveraging partnerships with industry leading technology companies.
For the past 4 years, Sports Innovation Lab has been collecting and analyzing data from across the sports, technology, and media industries. Their findings produced the industry’s first data-backed ranking of the world’s most innovative teams. Hear how these teams are have created enterprise value and learn about their path to strategic growth.
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