MIT Sloan Sports Analytics Conference Speaker

Shelley Pisarra

Executive Vice President of Global Insights & Innovation, Wasserman

About

As EVP of Global Insights & Innovation, Shelley shapes and architects the future of how Wasserman delivers unmatched value to partners across sports, media, and entertainment through actionable insights, data, and technology. Prior to Wasserman, Shelley spent 20+ years leading teams and honing her skills in the brand world, working for iconic global brand builders PepsiCo, Nestle, Novartis, and Unilever.

Shelley Pisarra

Speaker's Events

The Evolution of Sports Business: Keeping Up With the Shifting Landscape Presented by Wasserman

2022 Conference

Big Data Energy: How Marketing Technology and Analytics are Changing Sports

The panel brings together marketing & business innovators from the NBA, NBC, Wasserman, and Endeavor to discuss how they leverage big data to make decisions, continue to change their traditional marketing strategies, and what lessons they can take from this past year.

2021 Conference