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Hear from players and change agents from the world of cricket discuss how this globally beloved sport is playing catch up by using data and in-game technology to further develop the sport.
Cricket has grown in popularity as a sport throughout the years. In 2020, the Indian Premier League (IPL) became the first sports tournament to surpass 400 billion viewing minutes and new leagues continue to be created in new markets. But can this old sport catch up to less-tenured leagues that have leaned on analytics and advanced technologies to elevate their level of play? Hear from players and change agents from the world of cricket discuss how this globally beloved sport is playing catch up by using data and in-game technology to further develop the sport.
The ongoing global pandemic has brought the sports and live entertainment industry to a grinding halt. The Sacramento Kings have leveraged data and technology to maintain a relationship with their passionate fanbase and drive revenue through enhancing existing initiatives and creating new programs not imagined 12 months ago.
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