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DeMaurice Smith

Executive Director - National Football League Players' Association (NFLPA)

About

DeMaurice Fitzgerald Smith is the Executive Director of the National Football League Players' Association (NFLPA). Smith was appointed to his fourth three-year term by unanimous vote of the NFLPA’s Executive Committee in October 2017. He has been named one of the top ten most influential executives in sports. As Executive Director of the Player’s Union, he has negotiated two comprehensive collective bargaining agreements and is currently the longest serving Executive Director of a major sport union. As the Chief Executive Officer of the NFLPA’s for profit company Player’s Incorporated, he has guided annual revenues to over $200M and witnessed the largest growth in player’s marketing and licensing. In March 2020, he successfully negotiated his second long-term Collective Bargaining Agreement with the National Football League. He also led the negotiations to create comprehensive Covid-19 protections and protocols for his membership, obtained comprehensive testing and opt out provisions for players and designed the return to play agreements that secured NFL Players being paid their full salary for the season.

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