No items found.

Nicole Pike

Global Managing Director, Nielsen Esports

About

Nicole Pike is Managing Director of Nielsen’s global esports business. Her mission is to not only help clients understand why esports is an important trend to activate against, but also how to strategically invest themselves while remaining authentic to their own audience and the passionate esports fan base.

She has built career with Nielsen consulting with key players in the gaming and esports industries, bringing insights and actionability to their strategy around fan engagement, sponsorship, and new product launches. With her expertise, endemic gaming companies, rights holders, brands, broadcasters, and more have successfully entered and excelled in the fast-paced games and esports marketplace.

Nicole led Nielsen’s jump into the rapidly expanding global esports market, coordinating experts and products across the well-established Nielsen Games and Nielsen Sports verticals to form the Nielsen Esports division. Under her leadership, Nielsen has developed a tailored practice area for clients looking to understand the fans, sponsorship opportunities, and future trends in the ever-evolving esports space.

Videos

Other Speakers

VIEW PROFILE
Monte McNair
Monte McNair

Assistant General Manager Houston Rockets

VIEW PROFILE
Amy Latimer
Amy Latimer

President, TD Garden

VIEW PROFILE
Robert Hess
Robert Hess

Chess Grandmaster, Coach, & Commentator

VIEW PROFILE
Neil Paine
Neil Paine

Senior Sportswriter FiveThirtyEight

VIEW PROFILE
Taylor Twellman
Taylor Twellman

Soccer Analyst ESPN

See All Speakers