No items found.

Nicole Pike

Global Managing Director, Nielsen Esports

About

Nicole Pike is Managing Director of Nielsen’s global esports business. Her mission is to not only help clients understand why esports is an important trend to activate against, but also how to strategically invest themselves while remaining authentic to their own audience and the passionate esports fan base.

She has built career with Nielsen consulting with key players in the gaming and esports industries, bringing insights and actionability to their strategy around fan engagement, sponsorship, and new product launches. With her expertise, endemic gaming companies, rights holders, brands, broadcasters, and more have successfully entered and excelled in the fast-paced games and esports marketplace.

Nicole led Nielsen’s jump into the rapidly expanding global esports market, coordinating experts and products across the well-established Nielsen Games and Nielsen Sports verticals to form the Nielsen Esports division. Under her leadership, Nielsen has developed a tailored practice area for clients looking to understand the fans, sponsorship opportunities, and future trends in the ever-evolving esports space.

Videos

Other Speakers

VIEW PROFILE
Paulino Diaz
Paulino Diaz

Manager, Data Science, Chicago Blackhawks

VIEW PROFILE
Krista Olson
Krista Olson

Vice President, Marketing, LPGA

VIEW PROFILE
Allison Katz-Mayfield
Allison Katz-Mayfield

Senior Vice President, Games Delivery Revenue, LA28 Olympic & Paralympic Games

VIEW PROFILE
Matt Thomas
Matt Thomas

Founder of Brawl for a Cause, Fight and Flow, Chessboxing World Champion

VIEW PROFILE
Ian Graham
Ian Graham

Founder, Ludonautics

See All Speakers