Co-Founder, Head of Performance for Norway Triathlon, Santara Technology
Olav Aleksander Bu is an internationally renowned high-performance coach and sports scientist. He is perhaps best known for coaching arguably the two greatest triathletes in the world, the Olympic, WTCS, Ironman and Ironman 70.3 world champion, Kristian Blummenfelt and the two-time Ironman 70.3 and Ironman world champion, Gustav Iden. Additionally, Olav also coaches the Norwegian Olympic Sailing team and consults for multiple world tour cycling and elite track and field teams. Olav is also co-founder of the companies Santara Tech and Entalpi.
President of LA Rams, President of Team & Media Operations at Kroenke Sports
Bringing together the leading figures in sports analytics, business, and technology.
