Speaker Profile

Larry Coon is a computer scientist who works as an Information Technology leader at University of California, Irvine. He has also taught university Computer Science curricula, specializing in database theory. Larry is the author of the NBA Salary Cap FAQ at CBAFAQ. com and is a recognized expert in the NBA's Collective Bargaining Agreement. He is a regular contributor to ESPN. com and BasketballInsiders. com. He also leads Sports Business Classroom, which is a one-of-a-kind educational and training initiative focusing on the business of basketball, giving attendees the opportunity to train and interact with top executives while performing real work in team video, scouting and analytics; social media & public relations; broadcast production and distribution; and the league salary cap. Larry has been profiled in the New York Times, Los Angeles Times, and Sports Illustrated. He makes regular media appearances including television (such as ESPN's "Outside the Lines"), radio, and podcasts.