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The Hunt is On: How the Timberwolves are Optimizing Business Growth while Leveraging On-Court Success

About This Event

The Timberwolves are having their most successful season in team history and want to ensure their fans continue to create one of the best home-court advantages in the league. Shay Martineau, their Director of Analytics, will share how they are leveraging new technologies, data feeds and customer segmentation to convert the increased attention into fan engagement, revenue growth and sold-out games.

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