CMO, Live Nation
Kathryn Kai-ling Frederick was, until recently, Chief Marketing Officer at Live Nation Entertainment running a center of excellence in Marketing and Data for all LNE divisions. Under her executive leadership, Live Nation Entertainment connects over 300 million passionate global live event fans to music, theater, and sporting events through robust CRM and digital marketing and data centric programs. Kathryn has evolved the Ticketmaster Marketing and Product organizations to enrich the fan engagement experience with best-in-class technology platforms and business-critical insights. In her role, she served to bring together data, technology and the magic of live events to acquire, inspire and engage fans.
Prior to Ticketmaster, Kathryn held a number of senior roles leading digital and business transformation at brands such as Yahoo!, Modern Luxury Media and Pricegrabber. She is an advisor and investor in a number of early-stage consumer technology companies, and participated in the 2016 White House Summit of the United State of Women.
She holds an MBA from MIT Sloan School of Management and an MPA from the Harvard Kennedy School. Kathryn lives in Los Angeles with her husband and two little princesses, was an avid foodie (pre-kids) and is known to partake in games of chance.