Sid Rao

Manager of Corporate Development, NFL

Sid is in his fourth year at the National Football League.  As a member of the Corporate Development group, he works on a wide range of projects, including stadium development and financing, benchmarking and analysis of NFL Club revenue data, and NFL strategic initiatives, such as the 18-game regular season proposal.

His current areas of focus include the implementation of the NFL’s new G-4 stadium financing program (which was approved in December 2011), the support of stadium construction and renovation efforts in various markets including Los Angeles, and analyses of possible modifications to current ticketing and sponsorship policies for NFL Clubs.

Sid is a graduate of New York University, where he received his Bachelor’s degree in International Relations.  He currently resides in New York, and has previously lived in India, Indonesia, and Singapore.