Michael Cotton

Director, Zone Startups Sports & Media

Mike is a sports business executive and currently serves as Director of Zone Startups Sports & Media, Canada’s first sports and media accelerator. Here, he helps provide companies with working space at its Toronto headquarters, giving access to advisors, customers, and corporate clients to give them additional distribution channels for their products and services.

Prior to his work with Zone Startups, Mike managed analytics, marketing, and business operations for the Saint John Sea Dogs of the CHL, and created hockey analytics materials for multiple National Hockey League teams. He also worked for SportsNet New York, MLS, and as a media- accredited member of the New York Rangers. Prior to working in the sports industry, Mike served as an economist for the Canadian Federal Government. He has a Bachelor of Arts, Economics from Queen’s University, a Master of Arts, Economics from McMaster University, and a Master’s of Sports Business from NYU.