Kenneth Gersh

EVP of Business,
MLB Advanced Media

Kenny serves as EVP, Business, for MLB Advanced Media, the interactive media company of MLB. MLBAM manages all of the league’s digital rights including and each of the 30 individual team sites; MLB.TV, media’s first OTT live video streaming product; and At Bat, the highest-grossing sports app.

MLBAM, through its subsidiary BAMTech, provides video distribution services for dozens of clients including the NHL, PGA TOUR, HBO, ESPN, WWE, and Sony.

In his role, Kenny is responsible for MLBAM’s licensing and distribution business and all other business development activities, as well as overseeing the business of BAMTech. He also serves on the board of 120 Sports, a live streaming network partnership involving multiple leagues and media properties.

Kenny joined MLBAM in September 2006 from CBS Digital Media, where he was VP of Business Development.

He holds a BS in Business Administration from Boston University and a JD from the University of Southern California Law Center.