John Collins

CEO
NFL On Location

John Collins is Chief Executive Officer of On Location Experiences, the leading experiential hospitality company. As CEO, Collins has overseen numerous acquisitions, expanding On Location’s core business and developing new opportunities throughout sports and entertainment. He has built On Location Experiences into a full-service premium hospitality company, helping rights holders better monetize their intellectual property and expand the activation and fan experience around their big events. Under his tenure, On Location has become the preferred partner for rights holders, earning over 150 partnerships with such organizations as the NFL, NCAA, PGA of America and USTA. Prior to joining On Location, Collins served nine years as COO of the NHL. He was responsible for the League’s global business, marketing, sales, broadcast and digital media operations, including the Winter Classic and Stadium Series, which sold out football and baseball stadiums across the country. Under his tenure, the NHL saw unprecedented levels of popularity and financial growth. From 2004-06, Collins served as President & Chief Executive Officer of the Cleveland Browns. Prior to that, Collins spent 15 years with the NFL. As Senior Vice President of Marketing and Sales for the NFL, Collins led all marketing, programming, sponsorship, and advertising sales functions and was a key member of the team that launched the NFL Network.