President, Turner Broadcasting Sales, Inc. & President, Turner Sports
David Levy is president of Turner Broadcasting Sales, Inc. and president of Turner Sports. In his capacity as president of Turner Broadcasting Sales, Inc., Levy oversees all sales strategy and operations across the Turner domestic portfolio of entertainment, animation and news networks and businesses. As president of Turner Sports, he oversees all sports acquisitions, programming, production, league relations and ad sales for sports programming airing on TBS and TNT.
Formerly president of Turner Entertainment Ad Sales & Marketing, Levy helped build what is widely considered by industry figures the #1 sales organization in the television marketplace. As president of Turner Sports, he has been instrumental in deepening Turner Broadcasting’s long-standing programming relationships with the NBA and NASCAR, especially in the area of digital expansion of leading sports brands.
In January of 2008, Levy was integral in the formation and closing of a ground-breaking expansion of the longest-running league/network programming partnership in professional sports, with Turner Broadcasting, Inc. assuming joint management of an array of the NBA’s digital businesses including NBA-TV, NBA.com, WNBA.com, NBADLeague.com and NBA League Pass. The operation, based out of TBS’s Atlanta production facility, takes advantage of Turner’s infrastructure and digital expertise at running highly trafficked sports Web sites, joining a robust portfolio of Turner Sports New Media assets that already includes NASCAR.com, PGA.com and PGATour.com.
In the summer of 2007, Levy led the efforts to extend Turner’s partnership with the NBA through the 2015-2016 season. Under the terms of the new deal, TNT will continue to have a number of television exclusives including Thursday night doubleheaders; coverage of the NBA All-Star Game and NBA All-Star Weekend events; and TNT will air up to 52 NBA playoff games, including exclusive coverage of a Conference Final on an alternating basis each year. Additionally, Turner will have enhanced NBA content/digital rights for multiple Turner and Time Warner platforms.
In 2006, Levy led Turner’s efforts to secure a seven-year deal with Major League Baseball, expanding on its relationship with the league and to a portfolio that already includes the NBA, NASCAR, and major championship golf. In the fall of 2007, TBS became the exclusive home of MLB’s Division Series and the National League Championship Series. TBS exclusively carries one League Championship Series each year through 2012. This year, TBS will carry a Sunday Game of the Week.
In 2008, Levy was recognized as the #1 figure the annual Mediaweek 50 issue, acknowledging the industry’s most indispensable executives. Within the past year, he was named to Business Week’s ‘The Most Influential People in the World of Sports’; USA Today’s “50 Most Influential People in Baseball”; and MediaWeek’s ‘50 Most Indispensable Executives Shaping the Future of Media’. In 2006, Levy was named to the ‘Top 20 Most Influential’ decision-makers in professional basketball by Sports Business Journal. In 2005, The Sporting News named Levy to its annual ‘Most Powerful’ list. Levy is also a frequent panelist at a variety of television, advertising and sports industry events.
Prior to serving as president of Turner Entertainment Ad Sales and Marketing, Levy served as co-president of Turner Broadcasting System International since September 2000 where he oversaw TBS, Inc.’s wide-ranging cable network business activities in Asia, Europe and Latin America, including sales and marketing and distribution; programming and interactive business development; and joint partnerships and business alliances outside the United States.
Levy began his career at Turner Broadcasting in 1986 as an account executive in the entertainment division. He later played an integral role in developing and overseeing the Turner Sports ad sales division and was named senior vice president for international ad sales in 1994, and executive vice president in 1997. In 1998, Levy became Turner’s first president of International Advertising Sales.
Levy is a graduate of Syracuse University. He resides in Westchester, New York, with his wife, Niki, and their two boys, Brett and Jake.