Christina Alejandre joined Turner Sports in March 2016 as General Manager of ELEAGUE and Vice President of esports. In this role, she leads the development and strategy for ELEAGUE, a transformative esports competitive gaming organization. She is responsible for business operations, content and program strategy for ELEAGUE, as well as the pursuit of new esports opportunities.
Alejandre has more than 15 years of experience in video games and new media, driving business development for global companies. She previously served as a consultant for Electronic Sports League where she identified and developed the core elements to establish the company’s long-term growth in North America. In addition, she previously held several high-ranking positions overseeing licensing and partner management, publishing and esports at Turbine and Warner Bros. Games. She also has led business development for 38 Studios and Octopi after working on licensing and product development at Nickelodeon and Viacom.