Business of Sports: Winning Off the Field

In 2011, twenty-two professional sports teams were valued at more than $1 billion. Just five years ago, there were only five. Despite a recovering world economy, sports continue to grow in relevance and consumption for fans everywhere. Meet the innovators in the sports industry who are running teams and leagues around the world. This panel will bring together leaders from four major sports leagues to compare and contrast league structure, revenue growth opportunities, approaches to media rights, sponsorship, the game-day experience, stadium development/renovation, international expansion and how differently one manages a winning or losing team.

Moderator: Jessica Gelman

Back to Videos