Hitting the Next Big Shot: Investing in Sports

The Philadelphia 76ers have embarked on a varied and diversified investment strategy to capitalize on their unique position in the sports, media, and entertainment landscape. This has resulted in investments made, with a partner such as StubHub, to become the first professional sports team in the “Big Four” leagues to have a jersey patch sponsor and to revolutionize how we think of modern sports ticketing. Additionally, this strategy has seen the Sixers become the first professional sports team in North America to invest in and operate an eSports franchise. Come learn more about what unites these investments.

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