Competitive Advantage: Sports Business Analytics – 2013

Sports business leaders will present best-in-class examples of data and analytics to enhance business operations. The NBA, NFL, and Orlando Magic each gave 15 minute presentations along with a brief Q&A.

Ticket Sales and Retention: The Power of Data
Amy Brooks – SVP, Team Marketing and Business Operations – NBA

The Pacing of Sales
Corey Mingelgreen, Director of Club Business Development Group – NFL
David Highhill, Club Business Development Group – NFL

Strategic Customer Retention
Anthony Perez, VP of Business Strategy – Orlando Magic

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