Building on its past success, the 2009 conference transitioned to a featured panel format and again grew dramatically with 550 in attendance. The first featured panel was Evolution of the Fan Experience, which was moderated by Bill Simmons and included Jeff Van Gundy and Brian Burke looking at how new technology, stadium design, game innovations, and customer initiatives are taking the fan experience to the next level.

The second featured panel, Value of Icon Players, included Carla Christofferson and all-star guard Ray Allen discussing how to quantify the value icon players bring to a team or city. Other featured speakers included Adam Silver talking about the evolving value of new media and sports, Jonathan Kraft speaking on the globalization of sports, and Mark Cuban debating basketball analytics with some of the leagues top analytics users.


Invited Speakers

Sponsored Presentations