The 2010 conference was another success, finally outgrowing the MIT campus capacity. Attracting over 1,000 attendees (with another 400 on the waitlist), the conference moved off-campus to the Boston Convention & Exhibition Center and ESPN became the presenting sponsor. The featured panel, What Geeks Don’t Get: The Limits of Moneyball, included Mark Cuban, Jonathan Kraft, Daryl Morey, Bill Polian, and Bill Simmons, and was moderated by Michael Lewis. The panel explored the decision-making processes general managers and owners go through beyond the numbers. Beyond panel discussions, 2010 also saw the introduction of the research paper track, an extremely popular addition.


Research Papers

Invited Speakers

Sponsored Presentations