Franchises in Transition



Win now or build for the future? Invest in marquee free agents or develop talent internally? Build a new stadium or relocate the team? The leaders of sports franchises face strategic and operational challenges that affect the team’s on-field success. The challenges vary depending on the league’s competitive balance and salary cap structure and the nature of the market in which each team operates.

This panel seeks to highlight the varying strategies among franchises at different stages and the unique approaches that these successful leaders have taken. Topics will include changing the culture of the organization, rebuilding a roster to compete, overcoming pressure from the media, fans, and star players, navigating the intricacies of the salary structure to ensure long-term success, and balancing business and team perspectives.

Moderator: Tony Reali