Startup Competition & Trade Show

2020 Startup Competition & Trade Show Presented by 42 Analytics


The Startup Competition and Trade Show provides an opportunity for selected startups and small companies to showcase their innovations in the fields of sports-related technologies, products, and services. This year, the SSAC Startup Competition and Trade Show offers two tracks: (1) Fan Experience and (2) Competition and Performance. Those that are selected by the SSAC committee will have the opportunity to present their products and/or services to potential customers, business partners, investors, and employees. The winner of each track will receive $5,000 cash prize.

The application period for the SSAC 2020 Startup Competition and Trade Show is now closed!

Read the rules here.


When and where will the SSAC Startup Competition and Trade Show be?

The 2020 SSAC Startup Competition and Trade Show will take place alongside the wider conference in Boston, Massachusetts, from March 6-7, 2020 at the Boston Convention and Exhibition Center!

What does participation in the Startup Competition and Trade Show look like?

Trade Show Booth: All participating startups will be given an allotment of space, in a prime location of the conference, to showcase their product or service to conference attendees for the full duration of both days of the conference.

Startup Competition: Each startup will have 5 minutes to pitch their business to a judging panel of industry experts and investors. Startups should explain how their company is revolutionizing the sports industry, and there will be a short Q&A session.

What is the eligibility criteria for the Startup Competition and Trade Show?

In order to participate in the startup competition and trade show companies must meet the following criteria: 

  • Will pay the entry fee to participate ($3,500)
  • Have not raised over $15 million, as of date of application
  • Have participated in one or fewer MIT SSAC Startup Competition & Trade Shows
  • Founders of the applying company retain some portion of ownership in the company

What are the benefits of participating in the Startup Competition and Trade Show?

The Trade Show is a valuable networking and business development opportunity for all startup participants. Stakeholders from across the sports industry such as investors, corporate sponsors, media companies, professional athletes, general managers, customers, and more will be among conference attendees.

Winners of the Startup Competition, as determined by our panel of judges, will be awarded a $5,000 cash prize.

Do you have additional information about the Trade Show Booth?

The SSAC committee will distribute additional Trade Show Booth guidelines early next year, but we encourage startups to indicate in their application any special physical constraints or requirements for an optimal exhibition experience.

Do you need a specific type of format for our company logo?

Please provide high-resolution versions of both color and black-and-white renditions of your logo, in both vector (SVG) and raster (PNG or JPG) formats to accommodate all applications across the conference platforms.

Does the MIT SSAC have a social media presence? If so, how can our company interact with the MIT SSAC?

Yes, the MIT Sloan Sports Analytics Conference (SSAC) is on Facebook, Twitter, Instagram, and LinkedIn. Once payment is confirmed, the MIT SSAC will be able to engage with your startup (e.g. follow, retweet) on social media. Therefore, we recommend any public disclosure of your organization’s attendance to be announced after the payment confirmation.

2020 MIT SLOAN SPORTS ANALYTICS CONFERENCE Startup Competition & Trade Show


The following companies are competitors in the Fan Experience Track of the Startup Competition: SkillCorner is a computer vision startup producing innovative soccer data from any broadcast feed, in real-time and with unrivaled accuracy We are reinventing the way we watch sports with Augmented Reality: fans can display in live and on top of the pitch all the stats they want. Pico’s SaaS platform turns engaged, anonymous online fans into identifiable customer profiles to support teams’ business objectives. Fansure provides predictive insights and financial protection services for when star players miss games for any reason. EV Analytics provides cutting-edge sports betting data including real-time odds, proprietary predictive models, & advanced software tools

The following companies are competitors in the Performance Track of the Startup Competition: Fitness Lab Testing. Trusted by Olympians and World Champions. Loved by everyday athletes. SBG is an award-winning company which develops real-time analysis systems for competitors, teams, regulators and spectators in elite sports. ChangeUp ensures compliance with regulations and provides analytics on safety, durability, effectiveness, and other key pitching metrics Danish design meets a high-impact problem head on. Sportect presents Headstrong, a patented gel-packed headband for elevated protection. Uncaged Sports is bringing the fun of the game to practice. We are creating mobile, AI products that let players compete while they learn. Pivot Analysis, a basketball technology and data company, provides advanced analytics and statistics for customers across the globe.

RT Software create powerful tactical analysis and visualisation solutions for coaches, analysts and scouting departments in the sports professional market. MX3 revolutionizes health and fitness diagnostics with a system that tests and tracks personalized hydration and electrolyte loss.